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Sasquatch Music Festival / Branding / Washington

Washington Gorge

Client
Sasquatch Music Festival
Role
Producer
Agency
Wexley School for Girls
Illustrator
Emory Allen
Location
Washington Gorge
Start date
May 2014

Workbench worked with the Wexley School for Girls to produce Sasquatch Music Festival’s 2014 branding and promotion. This included creating a new visual language to inform the stage scrims, posters, festival signage, and merchandise (including a custom illustrated deck of cards and website re-skin).

We also worked with the festival, which had formerly only been a one-weekend festival, to announce the shift to a dual weekend event. We helped create and produce the promotional video announcing the news with a fun music video using imagery and characters consistent with the festival’s brand that also served as the official line-up announcement.